TWITTER INTRODUCES NEW #MUSIC SERVICE, BUT WHY?

TWITTER INTRODUCES NEW #MUSIC SERVICE, BUT WHY?

Joe GransingerFriday,19 April 2013

The Snap: 

Twitter has unveiled their next venture outside of the tweeting service – a music discovery app rightly named “Twitter #Music”. The app doesn’t allow you to stream music by itself, but utilizes iTunes, Spotify and Rdio to stream songs within the service. Twitter #Music is currently available in the iTunes App Store. There is also a web-based version.

The Download:

Before using Twitter #Music, there was a lot of doubt in my mind about the service. Where would it fit in? What problem does it solve?

In my opinion, Spotify is definitely the benchmark to beat here, and I’m not so sure that #Music is better than – or even on par with – Spotify. Not yet, anyway. Even though there are plenty of semi-popular musicians that are raving about the new service on Twitter’s official blog, it’s going to take more than endorsements from Tommy Lee and Ryan Seacrest to convince me that this is going to be “revolutionary.”

After seeing the home screen, which defaults to the “Popular Music” category, I was a little bummed. It’s filled with what you’d expect – Psy, Beiber, Macklemore, Linkin Park – basically garbage that’s not worth listening to. Nothing that will interest anyone but avid ‘Top 40’ listeners, anyway. After the initial disappointment of that, I decided to check out what Twitter suggested for me, and it gave me… nothing. Not a single music recommendation.  Since I’m an avid iTunes user, and a seriously heavy Spotify user, this is a bit confusing. How #Music didn’t recognize my interest from these services doesn’t make any sense to me, since that’s the only thing that it’s suppose to do. Maybe it’s having some complications, as newly released programs do, but so far, it’s not very impressive.

However, I think it’s still too early for a complete review of the service, as it’s still on its first day of going live. Obviously Twitter still has plenty of bugs to work out before having a chance to survive against its well-established competition. The problem that I’m seeing is that I have no use for this service. Right now, there is an extremely large amount of streaming choices available, including Pandora, Spotify, Rdio, 8tracks, iTunes, and the ever-aging Last.fm – all of which are still better than the current build of Twitter #Music, in my opinion.

I’m curious how Twitter plans to carve out their own chunk of the heavily saturated market, because it’s going to take a lot more than what they’re currently offering. And while they certainly have the user-base to support something like this, and I do hope that it turns out to be a success, I’m skeptical.

Regardless of what Wiz Khalifa says about it, I’ll be sticking to Spotify for now.

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Hat Tips:

Twitter Blog, #Music, Image Credit: Flickr



Trackbacks

  1. […] this post sounds familiar, it’s because it is. Last month I wrote about Twitter releasing their version of an unlimited music streaming app, and it didn’t exactly keep up with the industry standards. Unfortunately, Google followed the […]

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